Star launches debut eyewear collection for Specsavers in Australia and New Zealand

Pop sensation and style icon, Kylie Minogue, shows she has a real eye for fashion as she unveils her first ever eyewear collection, Kylie Minogue Eyewear, exclusive to Specsavers.

A stunning combination of elegance and edginess, the collection features 25 glasses and four prescription sunglasses.

Kylie describes the collection as a mix of modern classics, subtle bling and reinvented vintage, drawing inspiration from different eras in a variety of shapes, colours and textures. Each frame features a striking angled temple and her iconic ‘K’ tag for a chic but understated hint of Kylie glamour.

Kylie says, “Designing the glasses and collaborating with Specsavers has been a fabulous experience. I’ve taken a lot of inspiration from the idea of modern classics, popular shapes and styles that suit most people, but with my own personal twist on each frame.”

“I first started wearing glasses when I was in my early twenties. I’d been experiencing headaches and had difficulty maintaining focus when reading, so I had my eyes tested and I’ve been a specs wearer ever since.

“Expressing yourself with your glasses provides a fantastic opportunity to change up your look, which I personally love to do, so having a real mixture of styles is definitely something that works for me. I like to combine that functional day-to-day look with a little more glamour for the evening. That’s something I’ve incorporated into the collection, through what I like to call a hint of subtle bling!”

Kylie Minogue Eyewear
Reflecting her petite frame, the new collection includes several styles in smaller sizes.

Kylie adds, “At my request, we made sure the collection includes some petite styles. I know what it’s like searching for glasses and not being able to find any that fit. We’ve really made sure there’s something in there for everyone!”

Juan Carlos Camargo, Specsavers Head of Frames says, “We wanted a range of glasses that would appeal to stylish, confident women and this collaboration embodies an eyewear collection that all spec wearers will instantly recognise and identify with.

“A trendsetter since topping the charts nearly 30 years ago, Kylie’s style has evolved into a refined, elegant and feminine look that I’m sure will appeal to all Australians. The Kylie effect is powerful and her mass appeal and timeless style made for the perfect partnership.”

Watch highlights from the @KylieMinogue Eyewear collection launch:

The Kylie Minogue Eyewear range launches in store on the 9th March.

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