Boasting both metal and acetate frames in an array of styles, there’s a frame to suit every personality. Unique prints and bold colours adorn standout frames, while black with gold trim can be found on timeless classics, guaranteed to hold their own season after season. Hidden trims concealing messages add a subtle quirk, reminding us that Ted Baker eyewear is as inventive and original as the wearer.
Speaking about the range, Anthony Cuthbertson, Global Creative Director at Ted Baker said: “Ted Baker is synonymous with its use of print and we have leveraged this in our eyewear collection to develop a product which is equally as joyful and whimsical as our clothing ranges.”
Highlights in the women’s range include Ted Baker’s signature floral prints while the men’s range leans into geometric and graphic patterns designed to surprise and delight the wearer.